CONSTRUCTIVE AND BUILDING PLAY

The construction games Blocks super, developed by Miniland, have been selected “Best Summer Toy in the category of Construction Toys” by the Spanish Association of Toy Manufacturers (AEFJ). The award was presented at the ceremony of these prestigious awards, which took place in Valencia following the first “Trend&Kids” Conference.

Blocks super is a range of construction games made up of large, tough and durable blocks, which, combined with figurative bricks, enable children to create friendly characters, vehicles and race tracks. They also include blocks that fit together with decorative elements.

With all of the above, little ones can build different themes and settings to play with the wide array of characters.

Children will enjoy and be amused by the idea of building their own vehicles and characters. Adults will be attracted by the game’s versatility and durability and teachers will appreciate the considerable educational value of the game and the social skills it promotes in the classroom.

Blocks super are recommended for children from 18 months to 5 years of age.

Best toy for summer

Summer, the best time to play even more

The summer period is one of children’s favourite times to play. The warm temperatures and free time encourage outdoor play, and, therefore, it is a must to find out the best choices on offer to play this summer.

For third year running, the Spanish Association of Toy Manufacturers organised the “Best Summer Toy” award, as a way to publicise the different toys that have been developed to play and learn, especially for summer. The 30 toys nominated, which have been put forward by the 9 most important toy companies in Spain, have been rated by a panel of judges made up of experts from the world of children, who have selected the Best Toys in each of the six categories of game.

The winning toys

In addition to the judges, over 16,000 people have used social media sites, such as Facebook’s page Dale Tiempo al Juego (Make time to play), to vote for their favourite toy amongst all of the contenders.

Entrega de galardones a las empresas jugueteras

Alongside Blocks super by Miniland Educational, there have been another six winning toys in the different competing categories.

·         People’s choice Best Summer Toy award: Water Swing by Feber, which is part of the Spanish toy store Famosa.

·         Best Summer Toy award in the category of Construction games and toys: Blocks super by Miniland Educational

·         Best Summer Toy in the category of Dolls and accessories: New Barriguitas dolls by Famosa

·         Best Summer Toy in the category of Outdoor play and vehicles: The Sunken Treasure by Comansi

·         Best Summer Toy in the category of Imitation home or setting: Creahelados (ice cream Chillfactor) by Bizak

·         Best Summer Toy in the category of Early childhood: Laugh & Learn Puppy’s Activity Home

·         Best Summer Toy in the category of Action figures: Unicorn Jewel Castle by Playmobil

Jury of experts

For this edition, the panel of judges was carefully selected and it included professionals from the world of education, among which were members of the Spanish Observatory of Children’s Play: José Luis Linaza, Petra Mª Pérez, Andrés Payá and Xavier Bringué; and the Head of Market, Product and Pedagogical Department at the Technological Institute of Toys, AIJU, María Costa; experts in communication media for children, such as the Director of the magazine Crecer Feliz (Growing happy), Elena Siegrist;  professionals from the world of design, such as the Professor in Design at UPV Gabriel Songel; and expert bloggers in the world of children, Mónica de la Fuente (Madresfera), Mª José Cayuela (Juguetes e ideas, and Moda Bebé) and Beatriz Abellán (Pintando una mamá).

The jury based its decisions, not only on the features of each of the toys, but also on their pedagogical potential and playability.

 

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